The Glow Circuit Launch Event

When The Glow Circuit came to us ahead of their studio launch, they weren’t after ordinary merchandise. They wanted something that would feel as considered as their own space —...

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The Glow Circuit Launch Event

The Glow Circuit · Branded Gifting That Speaks to the Senses

When The Glow Circuit came to us ahead of their studio launch, they weren’t after ordinary merchandise. They wanted something that would feel as considered as their own space — tactile, elevated, and rooted in experience. Together, we created a series of branded influencer gift bags designed to engage the senses and leave a lasting impression.

Each element was intentionally chosen to reflect the values of their brand: presence, pause, and a glow that comes from within.

Inside the Gift Bags

  • Branded tote bags

    Soft cotton canvas totes, heat-pressed with The Glow Circuit’s branding. Clean lines. A practical, everyday piece, elevated through simplicity.

  • Scented candles

    Each candle was labeled with the phrase ignite your glow. A subtle nod to the invitation this brand extends to its community. Calming and warm, they set the tone as soon as the lid came off.

  • Essential oil vials

    We hand-blended a fresh, energising mix of bergamot, lemon, eucalyptus, and sweet almond oil. Each one was poured into a laser-etched glass vial and packaged in-house. A ritual in a bottle.

  • Incense and holder

    The incense was sandalwood - grounding, earthy, and unmistakably calming. Paired with a laser-cut holder engraved with all round glow, and packaged with a wooden tag reading unwind, this set was all about slowing down.

  • Wooden pens

    Branded with The Glow Circuit and the word reflect, these pens were simple but meaningful. A reminder to write things down, to process, to pause.

  • Organic tea

    Finally, we included a tin of energising organic tea, blended and packaged in matte black canisters with the word awaken printed in a clean serif. A beautiful end (or start) to any ritual.

This project was all about sensory storytelling. The kind that unfolds slowly, in layers. From scent and texture to tone and intention, every detail was designed to be felt.

It was an honour to collaborate with a brand so deeply aligned with the values we hold here at Scribe Studio — craft, presence, and a belief that branding should go beyond what’s seen. It should be experienced.

If you’re planning a launch and want to create something truly memorable, we’d love to help.

 

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